Got a migrane this evening. They always make me look forward to tomorrow since I know how much better I will feel.
Outside of the etailing space is there an online business that grew from great marketing? Or was there great marketing really a great product? If it's the latter my feeling it's better to invest the headcount in an engineer than a marketing head. At least at the beginning.
I heard some good insights from Gordon at Emergence Capital today. If you your business has unit economics that have been proven and its in a large enough market, you can raise money all day long.
I gave a practice pitch today. My friends are tougher than VCs which is good. They are critical, but fair, and all for my benefit. Today was the first time I put a demo to the deck and next week will be the first time I do it for a VC. The feedback was great. It circled around telling a story that tied to the deck, asking the audience to participate in portions of the demo. Keeping the demo to five minutes (if it's just me talking). The audience can extend it with questions. Lots of questions about our target audience, and how we will market to that audience to get authors. Good tough questions.
Just watched Nemo with Georgia and shared a bowl of ice cream.